BuckyWall
2019
We put a Bucky-style braintrust together to try and develop the most elaborate, Byzantine way to like an Instagram post.
The creative tech team came up with this idea for an interactive art piece to celebrate our 200k IG follower milestone.
We wanted to create a piece that bridged the divide between the physical and digital worlds. The result is our ever-evolving Bucky Wall that’s playful and fun with a simple, lo-fi, D.I.Y. vibe that channels more than a little of that Buckminster Fuller magic.
Q: Are those things fingers? Pickles? Hot dogs? Or ???
A: They’re whatever you want them to be ;)
This piece grew organically in-house through trial and error. Frequently, we found ourselves back at the drawing board looking for new, innovative ways in.
We experimented with materials to find the perfect marriage of form and function. From 3-D printed mechanical guts to the quirky movements of our ‘hotdog-esque’ fingers. In the end, we created a fully-adaptable, interactive, art piece that we can use to display work, showcase talent, and even live-stream the office.
#buckuback
The #buckuback hashtag is our way to celebrate and show appreciation to our loyal fan base. Each week we get oodles and oodles of truly inspired submissions. The winners of our weekly #buckuback contest get a quarter of a million eyeballs on their artwork and a place on the Bucky board in our L.A. office. The hashtag has also been a great way for us to scout new talent.
BUCK
Executive Creative Director
Ryan Honey
Group Creative Director
Kevin Walker
Executive Producer
Emily Rickard
Creative Director
Jens Gelhaar
Producer
David Guti Rosado
Jamey Kitchens
Production Coordinator
Timothy Tickell
Art Director
Richard Gray
Copywriting
Dave Evans
Design
Ben Nichols
Camily Tsai
Debora Cruchon
Diffan Norman
Janice Ahn
Jean-Michel Verbeeck
Jeni Wamberg
Kirin Robinson
Moses Journey
Richard Gray
Shannon Rollins
Sung Hyun Kim
Zoe Schneider
Technical Director
Michael Delaney
2D Animation
Daniel Rodrigues
Dries Van Broeck
Esteban Esquivo
Fabian Molina
Joe Brooks
Jonas Mosesson
Juan Ricardo Hernandez
Junyi Xiao
Lisa Kim
Lumi Chang
Nick Petley
Ryoko Kondo
Taylor Griggs
Creative Technologist
Adam Smith
Ben Rohel
Daniel Vettorazi
David Glicksman
Donovan Keith
Kirin Robinson
Manny Berk
Moses Journey