Devsisters "Brixity"
2023
Devsisters, the game developers behind Cookie Run, asked BUCK to create a promotional film for the launch of their new, world-building game, Brixity. They wanted an exciting, colorful, origin story to get people excited about the game’s backstory and celebrate Brix, the main characters and building blocks of the game.
To create intrigue and excitement for the launch we created a snappy, high-energy, mixed-media extravaganza. The film seamlessly shifts between bespoke animations in 3D and 2D, gameplay footage, and is all woven together in a single narrative.
Brixity can be played by anyone so we showcased a broad range of in-game builds from simple structures that a child could do to the elaborately complex works of a master craftsperson. We also wanted to capture the humor, fun, and quirky personalities of the Pipos who populate the game.
We packed a lot of punch into 90 seconds — a Sistine Chapel recreation, an homage to American Beauty, lasagna jokes, you name it — and we had so much fun playing with Brix.
If Devsisters wants to make the full Brixity musical next year, we’ll be ready.
BUCK
Executive Creative Director
Vincent Lammers
Executive Producer
Chance Woodward
Associate Creative Director
Mandy Smith
Senior Producer
Jamey Kitchens
Production Coordinator
Benedicte Gold-Dalg
Head of 3D / 3D Supervisor
Joao Rema
Senior Art Director
Fabrizio Lenci
Animation Director
Daniel Rodrigues
Copywriting
Dave Evans
Brooke Kessler
Mandy Smith
Design
Christo Silveira
Santiago Gonzalez
Anna Moessnang
Yana Abramova
Lea Zhang
Bianca Beneduci
Sonal Jadhav
Rigging
Regina Cicone
Compositing
Melissa van het Spijker
3D Artists
Sonal Jadhav
Manon Sailly
Saskia Bulletti
3D Animation
Christine Jaudoin
Alex Alabadi Aragó
2D Animation
Greta Sennekamp
Jardeson Rocha
Andres Cuevas
Cel Animation
Joe Sparkes
Santiago Gonzalez
Editor
Pete Szijarto
Cameron Kelly
Client
Creative Director
Jennifer Wu
Design Lead
Vi Viet
