Gong Cha
2023
On a hot summer day, what’s better than a refreshing drink that’s so delicious it catapults you into an alternate version of yourself with shiny pants and neon hair? That’s the philosophy of our work for Gong Cha, helping the brand reach a wider audience in notoriously sunny Australia. The spot shows our characters escaping the heat and quenching their thirst with cool bubble teas and fun, bright toppings.
BUCK
Executive Creative Director
Gareth O'Brien
Executive Producer
Erica Ford
Associate Creative Director
Luke Saunders
Marc Bouyer
Producer
Jordan Howes
Head of 3D / 3D Supervisor
Elijah Akouri
CG Lead
Tim Krakowiak
Head of Strategy
Marla Moore
Strategy Lead
Surabhi Rathi
Copywriting
Joespehine Heinz
Victoria O'Brien
Storyboard
Malisa Perona
Trystan Pease
Design
Elijah Akouri
Lara Lee
Liz Smith
Luke Saunders
Malisa Perona
Marc Bouyer
Melissa Ya
Technical Director
Corin Sadlier
Modeling
Albert Lee
Alfonso Petersen
Bryce Pemberton
Dan Rodgers
Gen Falkland
Tim Krakowiak
Look Development
Albert Lee
Alfonso Petersen
Bryce Pemberton
Dan Rodgers
Tim Krakowiak
3D Animation
Alex Alabadi Aragó
Bryce Pemberton
Lawrence Wong
Soyeon Kim
Lighting
Bryce Pemberton
Chuong Vu
Corin Sadlier
Dan Rodgers
Compositing
Bryce Pemberton
Chuong Vu
Corin Sadlier
Dan Rodgers
Fiona Lu
Editor
Corin Sadlier
Sound
Music Studio
Sonar Music