VALORANT Champions
2023
With the 2023 VALORANT Champions Tour approaching, our friends at Riot Games asked us to craft a new identity and graphic system for the event — an annual esports competition hosting the top teams of the popular first-person shooter game.
ONE MORE
The theme of this year’s championship, hosted at the Forum in Los Angeles, was ONE MORE — a universal call to action and rallying cry for one more round, one more kill, one more victory.
The event demanded a high-energy, high-impact, and highly flexible visual system and graphics package to be deployed across marketing and tournament coverage that would speak to the highly-engaged VALORANT community.
Our visual concept took inspiration from the game mechanic itself and tried to capture that feeling of forward momentum. Using a flexible, three-dimensional perspective grid, every aspect of our visual system feels driven by that momentum.
We also created a bespoke type system, seamless background textures, and an animation language that allowed us to push through spaces and information in ways that evoke the non-stop energy of playing VALORANT.
TUNNEL
SIDE WALLS
FLOOR x CEILING
PROJECTION MAP
BUCK
Executive Producer
Justin Harris
Creative Director
Robert Bisi
Associate Creative Director
Mike Payne
Producer
Dustin Leer
Art Director
Kevin Heo
Nicolas Gloazzo
Animation Director
Mercy Lomelin
Brand Strategist
Asia Hunt
2D Animation Lead
Lauren Tom
Design
Danilo Rodrigues
Diego Morales
Kevin Heo
Nicolas Gloazzo
Wesley Chen
Yi Zheng
2D Animation
Dan Cantelm
Daniel Coutinho
Fabian Morison
Lauren Tom
Luke Barker
Nick Brown
Nicole DiLeo
Sean Merk