Working in partnership with Goodby Silverstein & Partners, we curated artwork from the famous and the unknown, from artists around the globe and from all corners of the internet, into this fast-paced, editorial symphony meticulously choreographed to Willy Wonka’s “Pure Imagination”. The challenge (and the joy) was coming up with inventive transitions that would surprise and delight the audience on this sumptuous, magical journey.

Adobe MAX 2019
Creativity Conference
Opening Keynote

This film played before CEO Shantanu Narayen’s keynote address, went on to play in movie theaters, and was eventually chosen to air just before the announcement of Best Picture at the Oscars.

“If you can connect the dots between what you see today and where you want to go, then the goal is probably not ambitious or aspirational enough.”

— Adobe CEO Shantanu Narayen

Credits

BUCK

Executive Creative Director

Ryan Honey

Executive Producer

Luisa Murray

Creative Director

Georgia Tribuiani

Jenny Ko

Associate Creative Director

Richard Gray

Producer

Ryan Mack

Sunny Sattari

Art Director

Kyle Strope

Animation Director

Daniel Coutinho

Storyboard

Silvia Bassoli

Design

Ayla Murtada

Ben Nichols

Camily Tsai

Chelsea Lee

Dae-Han Yi

Daniel Hyo Kim

Debora Cruchon

Esther Moon

Eve Hodgkinson

Insoo Kim

Jigyu Yoon

Jong Lee

Kenneth Robin

Kevin Kim

Lauren Gaballo

Lina Yu

Mike Payne

Mike Tello

Shannon Rollins

Soon Joo

Zoe Schneider

Animation Lead

Esteban Esquivo

Peter Kallstrom

Animation

Jake Armstrong

Jasmine Ung

Jasper Hilgers

Junyi Xiao

Kyle Griggs

Sam Kim

Stephen Loveluck

Taylor Griggs

Zach Eastburg

Editor

Andrew Gura

Billy Kostka

Marianne Karaan

Paal Rui