Rest of World

2018

Rest of World is on a mission to deliver tech news from the commonly overlooked ‘rest of world’ markets, and the brand’s global perspectives needed a visual identity to suit. We embraced their principles and established a modern visual language full of bold colors and graphic type, complete with a fresh logo system that reinforces their global awareness mission, and amplifies the nuances inherent to diverse perspectives.

Credits

BUCK

Creative Direction

Kevin Walker

Vitor Andrade

Executive Producer

Luisa Murray

Art Director

Frederico Felix

Marla Moore

Producer

Rebecca Park

Design

Eve Hodgkinson

Zoe Schneider

Felipe Rocha

Leo Porto